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Exercises/Divergent Ideation/How-Now-Wow Matrix
Ideation Warm-Up · Divergent Ideation

How-Now-Wow Matrix

How-Now-Wow Matrix is an ideation warm-up exercise for divergent ideation: it helps participants open up more possible ideas before choosing a direction.

5 to 15 minutesTIME
Medium group (9-25), Small group (4-8)GROUP SIZE
ActiveENERGY
In person, RemoteSETTING
High cognitive loadCOGNITIVE LOAD
Strengthens Participation Architecture This divergent ideation exercise strengthens Participation Architecture, one of the eight Gathering Effectiveness pillars.

How to run it

  1. Wow/Green Ideas - Original ideas, easy to implement. ‘Wow’ ideas are those with potential for orbit-shifting change and possible to implement within current reality.
  2. List down the ideas that emerge from the creative ideation phase on large charts of paper stuck around the room.
  3. Ask each player to step forward and vote for 3 best ideas in each category. They need to do this by sticking a colored dot in front of each idea they choose.
  4. In the end, count the number of dots under each idea to categorize it. The highest number of dots of a certain color categorizes the idea under that color.
  5. If blue dots = green dots, the idea is blue
  6. If yellow dots = green dots, the idea is green
  7. However, when it comes to convergence, people often end up picking ideas that are most familiar to them.
  8. They need to do this by sticking a colored dot in front of each idea they choose.
  9. CollaborationCollaboratively create agendas in real-time.
Live facilitator

Run this exercise live

The facilitator console stays in this browser. Its QR handoff is a short-lived participant snapshot containing only public exercise instructions, phase, prompt, and timer state.

Prompts to use +

List down the ideas that emerge from the creative ideation phase on large charts of paper stuck around the room.

Ask each player to step forward and vote for 3 best ideas in each category. They need to do this by sticking a colored dot in front of each idea they choose.

They need to do this by sticking a colored dot in front of each idea they choose.

CollaborationCollaboratively create agendas in real-time.

Run this with your AI assistant +

Works with Claude, ChatGPT, Gemini, or your own local model: paste this prompt and your AI will co-facilitate this exercise with you.

Adapt this exercise for my exact room. Exercise: How-Now-Wow Matrix. Readiness: Publishable Draft. Core moves: List down the ideas that emerge from the creative ideation phase on large charts of paper stuck around the room.; Ask each player to step forward and vote for 3 best ideas in each category. They need to do this by sticking a colored dot in front of each idea they choose.; They need to do this by sticking a colored dot in front of each idea they choose.; CollaborationCollaboratively create agendas in real-time.. Return a concise facilitator script with timing, wording, safety notes, and remote/in-person adjustments.

Origin unverified

  • Where we observed it: The strongest current observations come from Gamestorming; aggregators are listed as additional observations, not origin proof. (2 sources observed, including Gamestorming, SessionLab.)
  • What that means: we track where an exercise has been observed in public sources. We do not claim to know who created it, or how popular it is.
  • No efficacy claims: appearing in this library is not a claim that the exercise is proven effective. Facilitator judgment and context decide whether it works for a given room.
  • Corrections: if you have evidence of an earlier or more accurate source, read our methodology and trust boundary and tell us.

Pairs well with